An immersive virtual reality experience for a residential apartment in Calgary, Canada.
For our Canadian real estate client, Truman Homes, we blended traditional with innovative technologies for the ultimate immersive sales experience on their website. A carefully crafted, interactive combination of images and virtual reality, guides potential customers through each of the detailed, photorealistic spaces of an Upper West apartment.
Scope
Our mission was to interpret the design and virtually recreate the apartment space as accurately and as realistically as possible. The resulting high quality VR tour empowers customers to feel the true dimensions and emotion of the environment, as if they are inside the finished space. It is so much easier to imagine yourself in your future home when you can experience the tiniest details, such as the kitchen table set-up and the amazing views from your windows!
Additional renderings produced for the project
Approach
We dived into the project with our signature approach blending context, process and people. After analyzing the design concept, Upper West’s surroundings and the client’s potential audience needs, we visualized all rooms giving attention to the finest interior details to achieve a maximum 3D realistic feel. Coding a few scripts to optimize the workflow, we were able to adequately react to any last-minute changes to project requirements. The final 360 degree virtual reality experience of the Calgary apartment was optimized for the most popular VR headsets on the market - Samsung Gear VR and Oculus Rift.